Articles

The question desk

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01Why PR Teams Should Treat Customer Reviews as Media Assets
Vladislav Evtukhov · Oct 1
02A Vendor Sold Us Traffic That Did Not Exist. Now We Audit Outlets Like Suppliers.
Ankush Gupta · Oct 1
03Personal branding in SEO: why you need it and how to build your reputation
Andrew Antokhin · Oct 1
04The Media List Is the Least Audited Document in PR
Ankush Gupta · Sep 28
05Digital PR and Brand Positioning for Small Service Businesses
Victor Smushkevich · Sep 25
06PR Strategies for Marketing Agencies That Earn Media Coverage
Ihor Lavrenenko M.S. · Sep 25
07Most PR Briefs Arrive as Reputation Problems in Disguise
Ankush Gupta · Sep 25
08I Landed National Press for $0. The Secret Was Homework, Not Budget.
Alyssa Ostroff · Sep 25
09The Outreach Brief That Took Response From 4% To 31%
Lilach Bullock · Sep 25
10Small Businesses Don’t Need to Look Bigger, They Need Better Brand Positioning
William Torres · Sep 25
11The Data Drop Where We Gave One Reporter an Exclusive and Lost the Story
Kartik Chugh · Sep 25
12Our Best Coverage Came From the Weeks We Had Nothing to Announce
Ankush Gupta · Sep 25
13Brand Positioning for a Small Service Company Starts With What You Refuse to Do
Carolyn Vasquez · Sep 25
14What actually gets covered in trade media, from someone who runs one
Nick Sawinyh · Sep 21
15The Media Outreach Lesson I Learned After 200 Ignored Pitches
RHILLANE Ayoub · Sep 18
16What Local Service Businesses Can Learn From Clear Brand Positioning
Luke Mckirdy · Sep 16
17The Reactive-PR Playbook: How a Bootstrapped Founder Earns Real Media Coverage Without an Agency
Elijah Fernandez · Sep 11
18If Your Brand Works for Everyone, It Works for No One
Sahil Gandhi · Aug 28
19The PR Executive's Guide to Getting Featured in the Media
Brett Farmiloe · Jun 30
20What 30,000 Press Releases Taught Me About the One That Gets Read
Vivek Sharma · Jun 23
21The 4-Point Pre-Send Gate That Took FORKOFF From 11 Percent to 67 Percent Byline Acceptance
Kartik Chugh · Jun 23
22Intellectual Honesty as a Growth Hack: How Radical Transparency Builds Unbeatable Brands
Veronika Medvedeva · Jun 12
23How I Ran a PR Sprint With No Budget and Landed TV, Magazine, and National Media Coverage
Alyssa Ostroff · Jun 10
243 PR Strategies That Now Drive AI Search Visibility
Marina Byezhanova · Jun 10
25Why "As Seen On" Logos Matter More in the Age of AI Search
Marc Shorb · Jun 10
26PR Wins and Page Speed: The Hidden Cost of a Slow Newsroom
Matt Suffoletto · Jun 8
27How Brand Positioning Earns Better Press: A Marketing Operator's View on PR That Actually Lands
Kriszta Grenyo · Jun 8
28PR Didn't Die. It Got Rewired.
Callum Gracie · Jun 8
29What Modern PR Outreach Actually Looks Like After Three Years of Doing It Wrong
RHILLANE Ayoub · Jun 4
30Your Customers Already Wrote Your Positioning. You Just Haven't Read It.
Valon Badivuku · May 29
31Trustworthy Survey Practices in PR: What Smart Brands Know (and Others Learn Too Late)
Nathan Richter · Mar 9
32How Local Businesses Can Beat National Chains With Smarter SEO and Digital Marketing
Alena Sarri · Feb 5
33Why Podcasts Are One of the Most Powerful Authority Platforms in PR Today
Darcie Cameron · Jan 26
34How LanguageCheck.ai Turned a Simple Pizza Box Into Smart PR
Anthony Neal Macri · Dec 11
35Case Studies in PR SuccessWelcome to a journey through the landscape of public relations success. This post will delve into the world of PR, exploring case studies that highlight triumphs in this field. We'll dissect strategies, analyze tactics, and reveal the elements that led to these victories. Let's embark on this exploration, shedding light on the art of successful PR.
PR Thrive · Nov 14
36Crisis Management and PRIn the dynamic world of business, crises are inevitable. They can strike at any moment, threatening the reputation and survival of an organization. This blog post delves into the intricate relationship between crisis management and public relations (PR), providing a comprehensive guide on how to navigate these challenging waters.
PR Thrive · Nov 7
37Integrating PR With Digital MarketingIn the ever-evolving world of marketing, it's crucial to stay ahead of the curve. One way to achieve this is by integrating public relations (PR) with digital marketing. This blog post delves into the importance of this integration, the benefits it brings, and how to effectively implement it.
PR Thrive · Oct 31
38Tools for Effective PR ManagementIn the dynamic world of Public Relations, having the right tools at your disposal can make all the difference. This blog post will delve into the various tools that can streamline PR management, making it more effective and efficient. We'll explore how these tools can help you track, analyze, and improve your PR strategies, ensuring you stay ahead of the curve in this ever-evolving field.
PR Thrive · Oct 24
39Ways to Enhance PR OutreachIn the dynamic world of public relations, outreach remains a critical component. It's the bridge connecting your brand to the media, influencers, and ultimately, your target audience. This blog post delves into various strategies to enhance your PR outreach, ensuring your message resonates with the right people at the right time.
PR Thrive · Oct 17
40Utilizing Social Media for PRWelcome to the digital age, where social media has become an integral part of our daily lives. It's not just about sharing vacation photos or funny cat videos anymore. Businesses are now harnessing the power of social media for public relations (PR). This blog post will delve into the strategies and techniques of utilizing social media for PR. We'll explore the benefits, the potential pitfalls, and the best practices to ensure your business gets the most out of its social media PR efforts.
PR Thrive · Oct 10
41Trends in Public Relations 2023As we approach 2023, the landscape of public relations continues to evolve. This blog post will delve into the anticipated trends in public relations for the coming year. From the rise of digital PR to the increasing importance of social responsibility, we will explore how these trends are set to shape the industry.
PR Thrive · Oct 3
42Crafting Compelling PR PitchesIn the world of public relations, the power of a compelling pitch cannot be overstated. A well-crafted PR pitch can open doors, build relationships, and garner the media attention your brand needs. This blog post will guide you through the process of crafting PR pitches that not only grab attention but also inspire action.
PR Thrive · Sep 26
43How to Build a Successful PR StrategyIn the dynamic world of public relations, success hinges on a well-crafted strategy. This comprehensive guide will illuminate the path to creating a winning PR strategy. We'll delve into the essential components, best practices, and innovative approaches that can elevate your PR game to new heights.
PR Thrive · Sep 19
44Importance of PR in BrandingIn the dynamic world of marketing, branding stands as a pillar of success. It's a powerful tool that shapes the perception of a company in the eyes of consumers. But how does one effectively build a brand? The answer lies in the strategic use of Public Relations (PR). This blog post will delve into the importance of PR in branding, exploring its various facets and how it can make or break a brand's image.
PR Thrive · Sep 12
45Measuring the ROI of PR CampaignsIn the fast-paced world of public relations, understanding the return on investment (ROI) of PR campaigns is crucial. This blog post will delve into the intricacies of measuring the ROI of PR campaigns, offering insights into why it's essential, the challenges involved, and the best strategies to employ.
PR Thrive · Sep 5
46Best Practices in Media RelationsIn the dynamic world of public relations, mastering the art of media relations is a must. This blog post will delve into the best practices in media relations, offering valuable insights for PR professionals. We'll explore strategies to build strong relationships with journalists, techniques to pitch stories effectively, and tips to manage crises. Let's embark on this journey to enhance your media relations skills and boost your PR game.
PR Thrive · Aug 29